Senior Manager - Search Engine Marketing (SEM)

Ref: MJ 27
Gurgaon

Job Description

- Analysis of the Analytics account and directives to Sr Execs/SEM Agency under the guidance of DGM-Online Marketing
- In charge of optimizing acquisition cost under the guidance of DGM-Online Marketing of all Products – Air, Hotels, Trains
- Competition Mapping and Analysis
- Usage Of Bid Optimization Tools
- Daily reconciliation of Clicks, Searches and Acquisition with the Ad Agency
- Thorough Knowledge of Google Analytics
- Extremely proficient on Excel
- Should have worked in the past on Daily Report Formats – Traffic Analysis through GA, Conversion Analysis from Google, Search funnels, Time Lag Reports, Action Reports

Desired Skills & Experience

Experience / Skills (Preferred):
- 4-8 years experience in handling different analytical tools such as Analytics Tools: Adwords, Adwords Editor, Analytics, WebTrends Analytics.

Qualifications - Minimum:
- Engineers/ MBA/B.A./B.S degree or equivalent in Business or Marketing
- Minimum 4 years experience in SEM

Company Description

An online travel portal used to make reservations for Flights, Hotel and Trains. Cleartrip is dedicated to making travel simple. It's one of the best travel portal in travel industry. It's quite easy and convenient to use by any first time traveler.

To apply - email writetotanveer@gmail.com